Hello SBDT,
For your requirement, you can use "manage web controls" command which is a sub-command of "Web Recorder" command in the command list when you will open the "task editor" in Automation Anywhere.
Simply type in the URL (in your case-http://www.salesforce.com/in/?ir=1) on which you want to click on the sub-menu "Service Cloud", Click on "launch" button in "manage web controls" window. This will open
CRM & Cloud Computing - salesforce.com India website. Now click on the "capture" button in "manage web controls" window. Hover the mouse on "Product" menu item and click on "Service Cloud" sub menu (this will capture the click on "Service Cloud").
Let us know if you face any doubts.
Thanks & Regards